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What Is HDR Photography? A Beginner’s Guide To High Dynamic Range Cameras are great tools—but they have a few shortcomings. Unlike the human eye, a camera can’t adjust for shadows and highlights in the same scene. In a high contrast scene, shadows leave details in the dark

5 Black and White Photography Editing Tips For Stand-out Images Converting an image to black and white is an easy one click adjustment. While there’s minimal work involved to switch a black and white image to colour, there’s a few more steps to switch an image from colour

7 Common PPC Mistakes Web Marketers Make If you are an online marketer, you might have heard about PPC marketing. Also known as Pay Per Click marketing, PPC is a great way for businesses to ensure that their brands achieve higher rankings on popular search engines like Google. The online

Social Media Rules That Are As Old As Orkut If you do what you have always done, you’ll get what you’ve always gotten – Tony Robbins Google shut down its first social media website, Orkut, in 2014. The search engine giant initially launched the website in 2004 after it

Social Sharing And The Impact On The News Social media is a hub if global communications; so it doesn’t come as a surprise that it has an increasing influence on the news. In fact, the world of native digital news now boasts of over 5000 digital news sector jobs

What You Need To Know About URLs For SEO The Uniform Resource Locator, or URL, is one of the oldest artifices of web design. They go all the way back to 1992 and the invention of the original World Wide Web. The URL is a venerable part of web development,

8 Key Social Media Stats You Should Know Social media is changing the way we communicate and the way we are perceived, both positively and negatively. Every time you post a photo, or update your status, you are contributing to your own digital footprint and personal brand. – Amy Jo Martin